strategy.

Initially HOMEMAKERS Publications had limited advertising on the old company main site (HOMEMAKERSOnline).

This print division makes up a massive part of their clientele so it was imperative that HOMEMAKERS Publications got their own platform to make a bold, online impact. A strategy was setup to reach both our consumer & advertiser audiences with up-to-date content and many advertising opportunities.
Redesign below.

build.

As the Publications site is a division of the main company, HOMEMAKERS, it would be best for SEO to setup the WordPress theme inside the main company site – HOMEMAKERSOnline.

Strong, strategic Call To Actions were setup. The site is responsive and SEO friendly.

outcome.

The website’s user interface creates a clean and professional approach. The bold slider gets the user’s attention, and together with the white negative space, allows the publications to stand out.

There are many trust indicators throughout the website using infographics and testimonials, and strong Call To Actions leading the consumer to sign up or or the business to enquire about advertising.